Toyota Hilux. Start it markets Hilux double cabin (D-Cab) having a 4x4 in Indonesia since the Indonesian International Motor Show (IIMS) in 2009, more and expand the market to Toyota's commercial vehicle segment. In addition, the sale proved to be fueled.
Throughout the first half of 2010, Toyota has collected 4506 sales figures units (single and D-Cab), up 15.3 percent from the same period last year 2093 units. Moderate D-Cab 4x4 Hilux successfully dilego 1694 units up from the previous position of only 263 units.
Jody Jodjana, Chief Executive Officer (CEO) Auto2000 said Hilux market is currently growing in the mining and plantation areas. "From the marketing, sales last year of D-Cab Hilux only 50 units per month, now I can reach 200-250 units per month," explains Jody.
Some of the area that became the center of sales, among others, East Java, Sumatra, and Borneo. Bebragai mining company, estate, and construction became the strongest current customers. Meanwhile, the Hilux single cab 4x2 segment, the condition of the first half sales climbed 53.6 percent to 2812 units from 1830 units previously. "If the consumer characteristics of the single cabin was mostly entrepreneurs, such as building materials seller, until the introduction of goods," lid Jody.
Throughout the first half of 2010, Toyota has collected 4506 sales figures units (single and D-Cab), up 15.3 percent from the same period last year 2093 units. Moderate D-Cab 4x4 Hilux successfully dilego 1694 units up from the previous position of only 263 units.
Jody Jodjana, Chief Executive Officer (CEO) Auto2000 said Hilux market is currently growing in the mining and plantation areas. "From the marketing, sales last year of D-Cab Hilux only 50 units per month, now I can reach 200-250 units per month," explains Jody.
Some of the area that became the center of sales, among others, East Java, Sumatra, and Borneo. Bebragai mining company, estate, and construction became the strongest current customers. Meanwhile, the Hilux single cab 4x2 segment, the condition of the first half sales climbed 53.6 percent to 2812 units from 1830 units previously. "If the consumer characteristics of the single cabin was mostly entrepreneurs, such as building materials seller, until the introduction of goods," lid Jody.
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